List of Winners

.

Video of the Year – Rihanna (featuring Calvin Harris) – "We Found Love”

.

Best Male Video – Chris Brown — "Turn Up the Music”

.

Best Female Video – Nicki Minaj — "Starships”

.

Best New Artist – One Direction — "What Makes You Beautiful”

.

Best Pop Video – One Direction — "What Makes You Beautiful”

.

Best Rock Video – Coldplay — "Paradise”

.

Best Hip-Hop Video – Drake (featuring Lil Wayne) — "HYFR”

.

Best Electronic Dance Music Video – Calvin Harris — "Feel So Close”

.

Best Video with a Message – Demi Lovato — "Skyscraper”

.

Most Share-Worthy Video – One Direction — "What Makes You Beautiful”